The Sober Christmas Survival Guide by Ben T. gives readers in recovery real strategies for navigating holiday triggers, family gatherings, and the pressure to drink
CLEVELAND—Oct. 1, 2026—Author Ben T. has released The Sober Christmas Survival Guide: Staying Sober During the Holidays and Committed to Recovery Through Holiday Gatherings and Family Events. This practical guidebook is written for anyone who wants to protect their sobriety through the most challenging season of the year.
The holidays are often framed as a time of joy and connection, but for people in addiction recovery, they can also bring pressure, temptation, loneliness, stress, and difficult memories. Alcohol-filled parties, uncomfortable family gatherings, friends pushing “just one drink,” and the disruption of routines that normally keep someone grounded can all put sobriety at risk. The Sober Christmas Survival Guide helps readers face the season with a plan instead of white-knuckling their way through it.
The book walks readers through strategies for recognizing and managing holiday triggers, saying no without guilt or lengthy explanations, and building an exit plan for difficult situations. It also offers ideas for replacing old drinking traditions with healthier, more meaningful alternatives, along with relapse prevention strategies specific to the holiday season. Additional chapters address strengthening a support system before, during, and after holiday events, and coping with stress, loneliness, family conflict, and the fear of missing out.
“You don’t have to white-knuckle your way through Christmas,” said Ben T, a 61-year-old man who has been sober through Alcoholics Anonymous (AA) for over 25 years. “With the right plan and this holiday sobriety guide, you can enjoy the holidays, protect your recovery, and enter the new year proud of the promises you kept to yourself.”
The Sober Christmas Survival Guide is available now in paperback, audiobook, and ebook formats. It has earned a 4.7 out of 5-star rating from early readers.
Comoros, Africa – Leading online trading platform ICunity has announced the expansion of its range of tools designed to simplify investing for traders of all levels in today’s fast-moving markets. The tools, Copy Trading and Portfolio Analytics, promise to streamline the trading process while also helping traders keep track of their overall performance much more easily.
Trading has been around for several years, and ICunity has released two tools that take the idea in a new direction. Copy Trading lets investors automatically copy trades made by experienced investors. Users can select to follow other investors on the platform, choosing via a range of data to assess win rates, risk levels and so on. Every time the chosen investor makes a trade, the user’s account copies it. This kind of hands-off trading has grown in popularity in recent years, especially in smaller markets. Now, with ICunity, it is available to a wider audience and across the full range of stocks and shares.
ICunity has also introduced a new technology-driven solution designed to support traders with access to market information and analysis. The platform provides real-time market updates, data-driven insights and customizable tools that can help users monitor market developments and make more informed decisions. By bringing together market data and analytical functionality in one platform, ICunity aims to provide users with a practical way to stay informed in an increasingly dynamic financial environment.
Launched alongside these two new systems is a new tool for portfolio analysis that promises a simple, clear view of current positions and overall portfolio performance. Offering a comprehensive, single screen portfolio overview as well as performance tracking for individual trades, users have an easy, at-a-glance way to see how their investments are performing. Created to provide oversight of the trading tools, usage can expand well beyond that to cover all trading on the ICunity platform itself, as well as full integration with broker specific systems too.
Now live on the ICunity platform, these new tools are lowering the barrier to entry for trading, while offering something new for experienced traders too. In an industry where increasing complexity is a selling point, this shift to making it easier to begin and progress in investing is a different approach that sets ICunity apart from its competitors.
Speaking about the new tools now live on the ICunity platform, Mario Nikolaev G. explained that “Our goal at ICunity has always been to provide investors with the tools and resources to maximize their performance. With the above advancements, it is even easier to find trading opportunities and optimize the trading process. This allows our clients to take full advantage of market opportunities even if they are doing something else in their busy lives.”
Asked about the new analysis tool, Mario continued, “Portfolio Analyst allows fast, simple oversight of entire portfolios, large or small, and fits perfectly with these new automated solutions to allow our clients the best in automation without sacrificing control.”
Markets today move faster than ever, and even a few seconds delay can make a difference where profits are concerned. By providing these new tools, ICunity gives smaller investors an opportunity to match the institutional investors that lead the way. This commitment to the latest in trading technology gives ICunity platform users an edge in the most competitive markets.
About ICunity
ICunity is a leading provider of professional trading platforms, offering institutional-grade tools and performance to traders at all levels. Branded as the most popular trading platform in the world, ICunity covers the needs of beginners through to professional investors with bespoke tools and simple, one-click trade execution.
Users can contact the ICunity PR Team through financedesk@icunity.com or visit our office at P.B. 1257, Bonovo Road, Fomboni, Mohéli, Union of the Comoros, 00000.
United States, 1st Oct 2026 — Way.com is making it easier for drivers to find local automotive services by helping consumers discover auto repair near me, nearby repair shops, and car care services based on their location.
When a vehicle needs maintenance or repair, many drivers begin with a local search. Phrases such as “auto repair near me,” “car repair near me,” and “mechanic near me” have become common ways for consumers to find automotive services close to home, work, or their current location.
Way.com helps drivers explore local auto repair options online, providing access to information about nearby service providers, available automotive services, locations, and booking options.
Making Auto Repair Near Me Easier to Find
Finding a reliable repair shop can be time-consuming, particularly for drivers who do not already have a mechanic they regularly use. A local search can return numerous options, leaving consumers to determine which businesses offer the services they need and are conveniently located.
Way.com helps simplify this initial search by making it easier for drivers to discover auto repair shops near me and explore available local service providers.
Drivers can search for automotive services in their area and review information about individual locations before deciding where to take their vehicle. Depending on the provider, listings may include location details, available services, operating hours, customer ratings, reviews, and appointment information.
This location-focused approach gives drivers a convenient starting point when searching for car repair near me.
Connecting Drivers With Local Car Repair Services
Automotive service needs can vary from routine maintenance to more immediate repairs. Drivers may be looking for an oil change, tire service, brake repair, inspection, fluid service, engine work, or other vehicle maintenance.
Way.com provides access to automotive service providers offering different types of vehicle care, depending on location and provider availability.
For consumers searching for car repair shops near me, being able to explore local providers and the services they offer can make it easier to identify potential options without contacting multiple businesses individually.
Location also plays an important role in automotive service decisions. Drivers may prefer a repair shop close to home, near their workplace, or within a convenient distance from where they are traveling.
Helping Drivers Search by Location
The phrase “near me” reflects a straightforward need: finding a service provider that is accessible from the driver’s location.
Way.com’s location-based auto repair pages are designed to help consumers discover automotive services in specific areas. Drivers can explore repair providers according to location and review the information available for each business.
This can be useful for both planned maintenance and unexpected vehicle needs.
Someone searching for auto repair near me may be looking for a routine service, while another driver may need a nearby shop for a specific repair. By providing location-specific information, Way.com helps make the search process more focused.
Finding Auto Repair Services in Your Area
Local search can be particularly useful when drivers are unfamiliar with an area or need to find a service provider outside their usual neighborhood.
A driver traveling to another city, moving to a new area, or simply looking for a different repair shop can search for terms such as auto repair in [city], car repair in [city], or mechanic near me to begin exploring available services.
Way.com’s location pages provide a way for consumers to discover automotive service providers across different areas and review available information before contacting or booking a service.
The approach is intended to make local automotive service discovery more convenient while giving drivers more information at the beginning of their search.
From Local Search to Car Care
Finding a nearby repair shop is often the first step in managing vehicle maintenance. Once drivers identify a location that fits their needs, they can review the services available and, where supported, arrange an appointment online.
This creates a more convenient path from searching for auto repair near me to taking action on a vehicle’s maintenance or repair needs.
For drivers looking for an oil change, tire service, brake work, general maintenance, or other automotive services, having local options available online can make it easier to determine where to go next.
Expanding Access to Local Auto Repair
As consumers increasingly turn to online search when looking for local services, automotive care is becoming part of the same behavior.
Way.com is helping drivers discover local auto repair services by providing location-based information that makes it easier to search for nearby automotive providers.
Whether someone is looking for auto repair near me, car repair near me, auto repair shops near me, or a specific automotive service in their city, Way.com provides a digital starting point for finding local options.
Way.com is a digital platform focused on helping drivers access automotive and mobility-related services. The company provides digital tools that help consumers discover and arrange services related to vehicle care and transportation. Through its automotive offerings, Way.com helps connect drivers with service providers and convenient ways to manage everyday vehicle needs.
The post Way.com Helps Drivers Find Auto Repair Near Me and Local Car Repair Services appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section
United States, 1st Oct 2026 — Travelers heading to San Francisco International Airport (SFO) can simplify their parking plans with Way.com , a parking comparison and reservation platform that helps users explore available SFO Airport Parking options before arriving at the airport. Through its online platform, travelers can compare facilities, review rates and amenities, and reserve parking based on their trip requirements.
Finding suitable SFO Parking can be an important part of preparing for air travel, particularly for passengers planning extended trips or looking for convenient access to airport terminals. Way.com brings different parking options together in one place, giving travelers a way to review available choices and make a reservation ahead of their departure.
Compare Parking Options Near SFO
Way.com provides access to a range of San Francisco Airport Parking choices designed to accommodate different travel schedules and preferences. Depending on availability, travelers can explore short-term, long-term, covered, uncovered, and valet parking options.
For passengers leaving their vehicles for several days, SFO long-term parking can provide an alternative to parking directly at the airport for shorter visits. Travelers can also explore daily and weekly parking options when planning longer trips. Those making brief airport visits may instead consider SFO short-term parking based on their individual schedules.
The platform also helps travelers explore SFO parking lots and parking facilities located near the airport. Many offsite facilities offer shuttle transportation to and from airport terminals, providing an additional option for passengers who want to leave their vehicle at a nearby facility before continuing to the airport.
Review Rates Before Booking
Parking costs can vary depending on the facility, parking type, travel dates, and length of stay. Way.com allows travelers to compare available SFO parking rates before making a reservation, helping them identify options that fit their planned budget.
Travelers searching for Cheap SFO Parking or affordable parking near the airport can use the platform to review available choices rather than relying on a single parking facility. Comparing San Francisco Airport parking rates in advance can also help travelers understand the available options for daily, weekly, overnight, or longer stays.
For passengers planning SFO overnight parking, the ability to review facilities and pricing before the trip can make the parking process more straightforward. Travelers can select an option based on their schedule, preferred amenities, and parking requirements.
Parking Near SFO Airport With Shuttle Options
Offsite parking can be an option for travelers who prefer to park near the airport rather than search for a space close to the terminals. Way.com features SFO offsite parking facilities, including locations where shuttle services are available.
For travelers searching for SFO airport parking with shuttle service, checking facility information before booking can provide useful details about how the parking location connects with the airport. Shuttle availability can be particularly relevant for passengers traveling with luggage or planning an early-morning or late-night departure.
Travelers can also explore options such as SFO covered parking, uncovered parking, valet services, and other facility amenities, depending on availability. This allows users to consider more than price when selecting Parking near SFO Airport.
Reserve SFO Parking Before Departure
Way.com gives travelers the ability to complete SFO Airport Parking Reservations online before heading to San Francisco International Airport. By arranging parking in advance, passengers can plan an important part of their airport journey before leaving home.
The platform is designed to support different types of airport travelers, including passengers taking short trips, business travelers with frequent airport schedules, families preparing for vacations, and individuals planning longer journeys. Instead of waiting until arrival to determine where to park, users can review available SFO parking reservation options ahead of time.
The online reservation process also gives travelers a centralized way to research Parking at San Francisco International Airport and nearby facilities. Depending on the selected location, travelers may find options based on parking duration, facility type, amenities, and shuttle availability.
A Convenient Approach to Airport Parking
Airport parking can be one of the logistical details travelers need to address before a flight. By bringing multiple parking choices into a comparison platform, Way.com provides a convenient resource for passengers searching for Affordable SFO parking, SFO economy parking, covered facilities, valet services, or other parking solutions.
Whether travelers are searching for SFO daily parking, weekly parking, short-term parking, or a long-term airport parking solution, Way.com helps users explore available facilities and make reservations online.
More information about SFO Airport Parking, including available parking facilities, rates, amenities, and reservation options, is available at:
Way.com provides online travel and transportation services designed to help consumers discover and arrange convenient travel-related options. Through its platform, travelers can compare and reserve airport parking and explore solutions suited to their individual travel plans.
The post Way.com Makes SFO Airport Parking Easier to Compare and Reserve Before Travel appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section
MiniCabRide highlights its pre-booked private hire services across London and the UK, offering airport, station, seaport, local and long-distance transfers with fixed fares, flight monitoring, flexible vehicle options and 24/7 customer support.
London, United Kingdom, 1st Oct 2026 – MiniCabRide is a private hire and minicab company which operates in London. The company highlights its full range of pre-booked transport services, designed to offer passengers convenient, fixed-price, reliable travel throughout London and the rest of the UK.
MiniCabRide Limited, set up in 2020, is an active UK private limited company with its registered office in London and operates in the taxi and private hire industry. It offers airport, station, seaport, local, and long-distance transfers, with a particular focus on pre-booked trips for tourists who want to organise their transportation before travelling.
The company’s services include major London airports such as Heathrow, Gatwick, Stansted, Luton, London City, and Southend, as well as transfers to UK seaports, railway stations, hotels, homes, offices, and other destinations. MiniCabRide states that its service is available 24 hours a day, 365 days a year so that customers can use pre-booked transport for early-morning flights, late-night arrivals, business trips, holidays, and other important journeys.
Fixed-Price Airport Transfers Designed Around Travellers
Airport transportation remains one of MiniCabRide’s key services. The company provides pre-booked transfers to and from London’s major airports, and customers can arrange their journey online and receive booking confirmation.
A key feature MiniCabRide promotes is its fixed-price approach, which lets customers know the quoted cost of their journey before travelling. The company also states that it does not use surge pricing for its fixed-price journeys.
For passengers arriving in London, MiniCabRide provides flight monitoring as part of its airport transfer service. This allows the booking team and driver to track flight information and account for changes to the expected arrival time. The company also offers airport waiting time, with its website currently stating that up to 45 minutes of waiting time is included at airports.
For travellers carrying several suitcases, travelling with children or arriving as a group, vehicle selection is another important consideration. MiniCabRide says its fleet includes standard cars, executive vehicles, MPVs, and larger passenger vehicles suited to different passenger and luggage needs.
Beyond Airport Transfers
While airport journeys are a major part of the company’s offering, MiniCabRide also provides transportation for a wider range of travel requirements.
Its services include:
Airport transfers
Train and station transfers
Seaport and cruise port transfers
Local London journeys
Long-distance UK transfers
Hotel transfers
Business travel
Family and group transportation
Executive and premium journeys
Multi-stop journeys
The company promotes transfers to major UK cruise ports, including Southampton, Portsmouth, Dover, Harwich, and Tilbury, making the service relevant to passengers combining flights, hotels, and cruise departures within the same itinerary.
Supporting Business and Leisure Travel
MiniCabRide’s services are designed for both individual travellers and organisations arranging transportation for customers, employees or guests.
For business travellers, a pre-booked private hire vehicle can provide direct transportation between airports, offices, hotels and meeting locations. For families and leisure travellers, private hire can reduce the need to navigate public transport while carrying luggage or travelling with children.
The company also lets customers arrange multiple stops and different luggage requirements during booking, which can be useful for longer itineraries involving airports, hotels, offices, and other destinations.
Digital Booking and 24/7 Customer Support
MiniCabRide has developed its booking service around digital access, allowing customers to arrange journeys through its website and mobile application, while telephone and email support are also available.
The company states that customers can book journeys in advance, with its website currently promoting bookings up to 12 months ahead. It also offers a minimum pre-booking window of two hours for eligible journeys.
This advance-booking model is particularly relevant for airport passengers. Travellers can arrange their outbound journey before leaving home and organise their return transfer at the same time. This reduces the need to search for transportation after landing.
A Service Built Around Pre-Booked Travel
MiniCabRide says its objective is to make private hire transportation straightforward, transparent and convenient. Its service model focuses on pre-booking, fixed fares, professional drivers, flight monitoring and customer support.
The company states on its main website that it has a network of more than 200 licensed driver partners and a fleet of more than 50 modern vehicles.
Its public Trustpilot profile also shows a substantial volume of customer feedback, with more than 3,600 reviews and a displayed 4.7 rating at the time of research. Recent reviews include comments about the booking process, driver professionalism, communication and airport transfers, while some customers have also reported issues such as delays. As with any review platform, these comments represent individual customer experiences rather than a guarantee of future service.
Looking Ahead
As London continues to attract international visitors, business travellers, students, families and holidaymakers, demand for convenient ground transportation remains closely connected to the city’s airports, railway stations, hotels and major destinations.
MiniCabRide aims to support these journeys by offering a single pre-booked private hire service for airport transfers, local travel and longer UK journeys.
A spokesperson for MiniCabRide said: “Our focus is on making every journey as straightforward as possible for our customers. Whether someone is arriving at Heathrow after a long international flight, travelling to a cruise port, heading to a business meeting or making a longer journey across the UK, we want customers to have a clear booking, an agreed fare and reliable support throughout their journey.”
With airport coverage across London’s major airports, services extending to UK destinations, and an online booking system, MiniCabRide continues to develop its private hire offering around the practical needs of modern travellers.
About MiniCabRide
MiniCabRide Limited is a London-based private hire and minicab company incorporated in 2020. The company provides pre-booked airport, station, seaport, local and long-distance transfers across London and the UK. Services include fixed-price journeys, flight monitoring, airport waiting time, multiple vehicle categories, luggage options and 24/7 customer support.
Online course brings structure to customer conversations and everyday dealership situations
La Habra, CA, United States, 1st Oct 2026 – CarSalesTrainer.com offers a self-paced online training program for people entering automotive sales and salespeople who want a more consistent approach to working with customers. The course covers the sales process from the first greeting through vehicle presentations, handling objections, asking for the business, and following up after the visit.
The program draws on dealership experience to address the conversations that shape a customer’s buying decision. Its focus is practical: helping learners understand what to do at each stage of the process, why that step matters, and how to move forward professionally.
Knowing a vehicle’s specifications is one part of the job. A salesperson also needs to discover why someone is shopping, identify what matters in the next vehicle, and explain how a particular model fits those needs. CarSalesTrainer.com organizes these skills into lessons that learners can study at their own pace and revisit as they gain experience.
The early training focuses on first impressions, rapport, and listening. Learners explore how to begin a conversation comfortably, find common ground naturally, and ask questions that give customers room to explain their situation. The goal is to establish a useful conversation before moving into a vehicle recommendation.
Needs assessment builds on that foundation. Lessons examine the customer’s reasons for shopping, daily driving habits, ownership needs, and priorities. Separating requirements from preferences helps a salesperson narrow the choices and keep the presentation connected to what the customer actually wants.
The vehicle presentation training then turns those answers into a more relevant walk-around. Learners practice connecting individual vehicle features to the customer’s stated needs and explaining how those features would be useful in daily driving. The course also addresses demonstrating technology clearly and preparing a transition to the test drive.
Handling objections receives its own attention. A question about price, payment, a trade, or timing can involve concerns that need further discussion. The training emphasizes listening, clarifying the issue, and responding without becoming defensive. Learners study how to check whether a concern has been resolved before asking the customer to move forward.
For example, a customer who says they need more time may still be comparing vehicles or working through an unanswered question. Asking a respectful follow-up question can help the salesperson understand what information would be useful. That approach gives the customer space to explain the decision while keeping the conversation productive.
Closing lessons focus on recognizing readiness and asking for the business naturally. The process includes confirming the customer’s decision and setting expectations for the next steps. Clear communication remains part of the sale as the customer moves toward paperwork and delivery.
The course also looks beyond the initial transaction. Follow-up lessons address staying in contact with a purpose, responding to outstanding questions, and building relationships that may lead to reviews, referrals, and repeat business. A useful follow-up reflects the customer’s situation and gives them a reason to respond.
The learning format combines lesson videos, written explanations, and quizzes. Students can review an explanation, check their understanding, and return to a topic that needs more practice. This format gives individual learners a way to work on their skills around their own schedules.
CarSalesTrainer.com is intended for aspiring automotive sales professionals and people developing their confidence on the sales floor. Experienced salespeople can also use the material to revisit the fundamentals and identify steps they want to improve. The emphasis throughout is on a repeatable process that learners can practice in real customer conversations.
CarSalesTrainer.com provides online automotive sales education focused on professional communication, understanding customer needs, vehicle presentation, objection handling, closing, and follow-up. Program information is available at CarSalesTrainer.com.
The post Car Sales Trainer Helps New Salespeople Build Practical Automotive Sales Skills appeared first on King Newswire. This content is provided by a third-party source.. King Newswire makes no warranties or representations in connection with it. King Newswire is a press release distribution agency and does not endorse or verify the claims made in this release. If you have any complaints or copyright concerns related to this article, please contact the company listed in the ‘Media Contact’ section
Clayton Fields is formalizing a rule he already follows in his own work: any AI tool he recommends to a business has to come with a plain-language explanation of what it does and why it fits, before it gets a name or a demo.
The policy
Woodstock, Georgia, Oct 01, 2026, ZEX PR WIRE — Clayton Fields, a go to market expert based in Woodstock, Georgia, has spent the last ten years bringing artificial intelligence enabled solutions to market through security software and services startups. That work has put him in front of a lot of companies trying to decide what to adopt and what to skip.
He is now stating it as a standing rule for how he approaches those conversations: no AI recommendation goes on the table until the business problem is written down in plain language, and the fit between that problem and the tool is spelled out the same way.
“If I can’t explain why a tool fits in a sentence a non-technical person understands, I haven’t done the work yet,” Fields said. “That’s on me, not on them.”
Why he is naming it now
Fields spent almost ten years in commercial sales at a large technology company, working as a subject matter expert across client services, infrastructure, storage, and business applications. He describes that period as teaching him how much technical language gets used to skip past a real explanation.
Moving into startups changed the stakes. Smaller companies do not have the staff to absorb a bad AI purchase and quietly work around it. A wrong recommendation costs them time and money they do not have to spare.
“A polished pitch isn’t the same as a clear reason,” Fields said. “I’d rather give someone a plain answer they can push back on than a smooth one they can’t.”
How the policy works in practice
Fields breaks the rule into three steps he applies before any recommendation leaves his mouth.
Name the problem without naming a tool. He asks a business to describe what is going wrong in their own words first. If the answer only makes sense once a product name is attached, the problem has not been defined yet.
Write the fit in one sentence. Once the problem is clear, Fields explains why a given tool matches it, in a sentence he could say to someone outside the industry. If it takes a paragraph, he treats that as a sign the fit is weak.
Leave out anything that only sounds impressive. Fields said he drops features, integrations, or claims that do not connect directly to the stated problem, even when they are genuinely strong parts of a product.
“None of this is about slowing things down,” Fields said. “It’s about not letting momentum stand in for reasoning.”
Where this comes from
Fields’ early work history includes landscaping, retail, and restaurant front of house before he moved into technology sales through college. He has said that stretch taught him to notice when an explanation is built for the person giving it rather than the person receiving it.
He holds a Bachelor of Science and Business Administration degree from a major university, earned with honors, and has carried the habit of writing things down plainly into how he now works with startups building AI enabled products.
Fields said he plans to apply the same standard to his own writing and public commentary on AI adoption going forward. Any tool or approach he discusses publicly will get the same plain-language test he applies with clients.
“I don’t want to be another voice adding noise about AI,” Fields said. “If I can’t make the case in plain terms, I’d rather stay quiet on that one.”
What businesses can expect
Fields said companies working with him should expect to be asked to explain their problem before any product conversation starts. He said he will also put the reasoning in writing, not just in a meeting, so it can be checked later against what the tool actually delivers.
“If the reasoning doesn’t hold up six months in, I want that to be visible,” Fields said. “Not buried in a slide from a demo nobody remembers.”
About Clayton Fields
Clayton Fields is a go to market expert based in Woodstock, Georgia. He spent almost ten years in commercial sales at a large technology company before moving into security software and services startups, where he has spent the last decade bringing artificial intelligence enabled solutions to market. He holds a Bachelor of Science and Business Administration degree from a major university, earned with honors, and volunteers with Habitat for Humanity.
New resource helps business buyers evaluate flexible capacity alongside service commitments, site feasibility, and resilient network design.
KANSAS CITY, Mo., Oct 01, 2026, ZEX PR WIRE—SourceNet today published updated guidance for organizations evaluating dedicated internet access as enterprise connectivity options become more flexible and application demands become less predictable.
The guidance follows Lumen’s September 21 launch of Lumen Intelligent Internet, an enterprise connectivity offering that Lumen says combines on-demand bandwidth, digital controls, predictable-cost options, and capacity scaling up to 100 Gbps at more than 10 million U.S. business locations.
“Flexible capacity can be valuable, especially when cloud and AI workloads create uneven demand,” said Sam Sapp, founder of SourceNet. “But flexibility does not remove the need to understand what the site requires. Buyers still need to examine committed capacity, service-level terms, installation requirements, routing, and whether their backup path can fail independently of the primary circuit.”
SourceNet’s Dedicated Internet Access planning guide helps businesses compare connectivity options based on operating requirements rather than headline speeds alone. The resource outlines four areas organizations should evaluate before selecting an internet strategy:
Bandwidth and concurrency requirements for cloud, voice, video, uploads, and public-facing services
Service-level commitments for availability, latency, jitter, packet loss, restoration, and escalation
Physical and carrier diversity for backup connectivity
Address-level availability, building access, construction, and installation timing
Lumen is among the providers SourceNet can source as part of its multi-provider comparison process. Provider availability, service terms, and deployment options vary by location and business requirements.
“DIA is not automatically the right answer for every office,” Sapp said. “The practical goal is to identify the sites where committed service and stronger resilience materially reduce operational risk, then compare the provider paths that can actually serve those locations.”
SourceNet helps U.S. businesses compare voice and connectivity options across relevant providers. Its process considers locations, applications, bandwidth needs, timelines, and provider availability to create a practical shortlist based on each business’s requirements.
Matthew Stiles, Channel Sales Director at Zero Networks, brings years of experience in technology and cybersecurity sales to conversations about how businesses evaluate security technology.
Start With the Problem
Florida, USA, Oct 01, 2026, ZEX PR WIRE — When a business is considering a new cybersecurity tool, the technology itself can quickly become the focus of the conversation. Features, capabilities, integrations, and product demonstrations can all be useful, but they do not necessarily answer the most important question: What problem is the business actually trying to solve?
For Matthew Stiles, that question is worth considering before getting too far into the technology.
Stiles brings extensive experience in technology sales and a strong understanding of the cybersecurity industry to his current role at Zero Networks. His professional focus includes cybersecurity technology and data center technology, areas that continue to evolve as businesses adapt to new technology and security challenges.
Starting with the problem helps put a technology decision into context. A business should understand what it needs to improve before deciding which type of tool might address that need.
How Will It Fit With Existing Technology?
Cybersecurity rarely exists as a single system. Businesses rely on multiple technologies and processes, which means a new tool has to make sense within the environment that is already in place.
That makes compatibility an important consideration.
Before moving forward with a new technology, it is worth understanding how it will fit with existing systems and workflows. A tool may have strong capabilities, but those capabilities are less useful if implementing it creates unnecessary complications for the organization.
There is also a practical question of whether a new solution adds something meaningful or simply duplicates capabilities that the business already has.
Those are not always easy questions to answer from a product demonstration alone.
Who Will Be Using It?
The people making a technology decision are not always the same people who will use the technology every day. That difference can matter.
Executives may be focused on business risk, cost, and the overall value of an investment. Technical teams may be more concerned with how a system works in practice and how it fits into their existing responsibilities.
Both perspectives are important.
A cybersecurity tool has to make sense from a business standpoint, but it also needs to be practical for the people responsible for working with it. Understanding those different perspectives can help a company make a more informed decision.
What Does Implementation Look Like?
Buying a technology solution is only one part of the process. A business also has to consider what happens after the purchase.
Implementation can involve time, planning, training, and changes to existing processes. Those factors can be easy to overlook when the focus is primarily on what a product can do.
This is one reason it is useful to ask questions about implementation early. How long will the process take? What resources will the business need? What kind of training will employees require? Will existing workflows need to change?
The answers can help a business understand the actual commitment involved rather than looking only at the purchase price.
What Happens After the Purchase?
Another consideration is what kind of support a company will receive after adopting a new technology.
Technology decisions are long-term decisions. A business is not simply buying a product and walking away. There may be questions during implementation, adjustments as the organization changes, or new needs that develop over time.
Understanding the available support and the vendor-customer relationship can therefore be as important as understanding the product itself.
Looking Beyond the Feature List
Technology companies naturally focus on what their products can do. That information matters, but it is only part of the decision.
For Stiles, the broader business context is important when thinking about cybersecurity technology. A company needs to consider its goals, its existing environment, the people who will use the solution, and the resources required to put it into practice.
That can lead to a more useful conversation than simply comparing feature lists.
There may not be one cybersecurity solution that makes sense for every business. Different organizations have different needs, priorities, and resources. The right questions can help make those differences clearer.
Making a More Informed Technology Decision
Stiles brings extensive experience in technology sales and cybersecurity to his current role at Zero Networks. His experience has given him a strong understanding of the technology industry and the conversations businesses have when evaluating cybersecurity solutions.
Cybersecurity is an area where those decisions can carry significant importance. Businesses need to understand what they are trying to accomplish and how a potential solution fits into the larger organization.
Before buying a cybersecurity tool, asking questions about the problem, existing technology, users, implementation, and ongoing support can help create a clearer picture of what the decision actually involves.
The goal is not simply to find a tool with an impressive list of features. It is to understand whether the technology makes sense for the business using it.
Matthew Stiles is a Channel Sales Director at Zero Networks based in Bonita Springs, Florida. His career includes sales experience at NetApp, Palo Alto Networks, Tanium, Abnormal AI, and Zero Networks. His professional focus includes cybersecurity technology and data center technology.
Stiles earned a bachelor’s degree in sociology and economics from the University of North Carolina at Chapel Hill. Outside of his professional work, he enjoys tennis, golf, basketball, fly fishing, and running, and has also been involved in music.
Dr. Michael Omidi, a Beverly Hills facial and body plastic surgeon, is committing ongoing charitable contributions to the ASPCA to support animal rescue and rehabilitation work.
A commitment outside the operating room
California, USA, Oct 01, 2026, ZEX PR WIRE— Dr. Michael Omidi has practiced as a facial and body plastic surgeon in Beverly Hills since 2005. Most of what the public knows about him comes from his surgical work: rhinoplasty, breast surgery, body contouring, and the Mommy Makeover procedures he performs for patients across Southern California.
Less visible is the time he spends on causes that have nothing to do with his practice. Dr. Omidi has made recent charitable contributions to the American Society for the Prevention of Cruelty to Animals (ASPCA), and he is now formalizing that support as a standing commitment rather than a one-time gift.
Why the ASPCA
Dr. Omidi did not grow up around a formal animal welfare organization. His interest in the ASPCA’s work came later, from watching how the same instincts that drive good patient care, attention to suffering, and a willingness to act on it, apply just as well outside medicine.
“You spend a career treating people who are in pain and trying to help them get better,” Dr. Omidi said. “It is hard to see that kind of need in animals and decide it is somebody else’s problem.”
The ASPCA works on rescue, rehabilitation, and reducing animal abuse. Dr. Omidi’s contributions go toward that general mission rather than a single program, which he says reflects how the organization operates.
What the commitment covers
The pledge has three parts:
Recurring financial support. Dr. Omidi will continue making charitable contributions to the ASPCA on an ongoing basis, rather than treating his recent gifts as isolated.
Public acknowledgment. Dr. Omidi is naming the ASPCA specifically, rather than folding the giving into a general philanthropy statement, so patients and colleagues know where the support goes.
No overlap with his medical missions. Dr. Omidi separately serves as Head of Operations for Hope, leading medical and surgical missions to Vietnam, Colombia, and the Philippines that treat indigent patients with congenital deformities, burns, and cancers. He is keeping that work distinct from the ASPCA commitment rather than presenting one as a substitute for the other.
“These are different problems,” Dr. Omidi said. “One is about people who cannot get access to surgery they need. The other is about animals who cannot advocate for themselves at all. Both deserve attention on their own terms.”
How this fits the rest of his work
Dr. Omidi has built his surgical reputation on a fairly narrow philosophy: only take on procedures where he can consistently deliver the best outcome, whether that is a primary rhinoplasty or a complex revision case. He applies a similar logic to his charitable choices. Rather than spreading contributions across many causes, he has picked a small number, medical missions through Hope and now a standing commitment to the ASPCA, and stayed with them.
“I would rather be consistent about a few things than scattered across a lot of them,” he said. “That is true in surgery and it is true in giving.”
What comes next
Dr. Omidi plans to keep the ASPCA contributions running alongside his surgical mission work, without treating either as finished. He is not announcing a specific dollar figure or a fundraising campaign. The commitment is simpler than that: continued, named support for an organization whose work he has already backed, made explicit rather than incidental.
For a surgeon whose public identity is built almost entirely around precision, technique, and patient outcomes, the announcement is a small but deliberate signal that his attention extends past the practice on Beverly Hills.
Dr. Michael Omidi is a double board-certified facial and body plastic surgeon based in Beverly Hills, California. He has practiced there since 2005, specializing in primary and revision rhinoplasty, facial rejuvenation, breast surgery, body contouring, and Mommy Makeover procedures. He is the developer of the Mannequin Breast Lift™ and Designed Rhinoplasty, and serves as Head of Operations for Hope, leading medical and surgical missions to Vietnam, Colombia, and the Philippines.
