Author: Issue Wire

  • Know All the Important Details and Prepare Yourself Well With the Help of TNPSC Group 4 Website

    TNPSC Group 4

    Chennai, Tamil Nadu Apr 21, 2023 (Issuewire.com) – The Tamil Nadu Public Service Commission has recently published the results of its Group 4 Examinations and people who are aspiring to be selected for the next year’s examination can start immediately with the help of TNPSC Group 4. The website is made especially for the aspirants of TNPSC Group 4 examinations with all the necessary details and exam preparations. It is one step solution for all the needed requirements of Group 4 candidates. The Tamil Nadu Public Service Commission examination is one of the toughest examinations for government service all over India and it is almost impossible to crack for students with no proper guidance. This is why the TNPSC Group 4 website is here to give proper guidance and create a complete plan with all the available resources.

    The website is one true solution for the candidates with everything they require to study and prepare themselves well. The aspirants will get every little necessary detail starting from the recent notifications to the updated TNPSC Group 4 syllabus on the website. There is no need to do any extra research on the internet or even wait for updates as the website will immediately notify its students about recent happenings regarding TNPSC exams. The students will even get the dates of the Group 4 examinations and application process listed on the website.

    The website features Group 4 Exam General Studies Books and General Tamil Books that will help the students prepare for one of the toughest exams in the country. To help them prepare even more decisively, the website also has last year’s question papers along with effective mock tests and model question papers listed. Students who wish to take the preparation process even further can take the online test available on the website. TNPSC Group 4 is the ultimate stop and solution for all aspirants, so start your journey today.

    Media Contact

    TNPSC Group 4

    admin@tnpscgroup4.in

    http://www.tnpscgroup4.in

    Source :TNPSC Group 4

    This article was originally published by IssueWire. Read the original article here.


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  • Gurmit S. Gill, MD, MBA, FCCP, FAASM, a Pulmonologist with Garden City Sleep Center

    Gurmit S Gill MD MBA FCCP FAASM

    Get to know Pulmonologist Dr. Gurmit S. Gill, who serves patients in Garden City, New York.

    New York City, New York Apr 12, 2023 (Issuewire.com) – A seasoned pulmonologist, Dr. Gill works with patients at the Garden City Sleep Center in New York.

    The Garden City Sleep Center specializes in diagnosing and treating sleep and breathing disorders. They provide comprehensive diagnosis, education, care, and treatment of sleep and breathing disorders while adhering to the highest standards in the field of medicine. Their overall commitment is to provide a safe, comfortable environment to the community they serve.

    Originally from India, Dr. Gill earned his medical degree from the Sardar Patel Medical College in 1978. Upon relocating to the United States, he completed his residency in internal medicine at the New Bridge Medical Center in 1988, followed by a fellowship in pulmonary disease at St. Elizabeth’s Medical Center in 1990.

    Passionate about his profession, the doctor is board-certified in pulmonary disease, sleep medicine, and internal medicine by the American Board of Internal Medicine (ABIM). The ABIM is a physician-led, non-profit, independent evaluation organization driven by doctors who want to achieve higher standards for better care in a rapidly changing world.

    Achieving fellowship status, he is a Fellow of the American College of Chest Physicians (FCCP), and a Fellow of the American Academy of Sleep Medicine (FAASM).

    Pulmonology is a medical specialty that deals with diseases involving the respiratory tract. A pulmonologist is an internal medicine physician who specializes in preventing, diagnosing, and treating conditions and diseases that affect the lungs, bronchial tubes, and the respiratory system, including the nose, pharynx, and throat.

    Learn More about Dr. Gurmit S. Gill:
    Through his findatopdoc profile, https://www.findatopdoc.com/doctor/3143833-Gurmit-Gill-Doctor, or through Garden City Sleep Center, http://gardencitysleepcenter.net/

    About FindaTopDoc.com
    FindaTopDoc is a digital health information company that helps connect patients with local physicians and specialists who accept your insurance. Our goal is to help guide you on your journey toward optimal health by providing you with the know-how to make informed decisions for you and your family.

    Media Contact

    Your Health Contact

    *****@yourhealthcontact.com

    Source :Gurmit S. Gill, MD, MBA, FCCP, FAASM

    This article was originally published by IssueWire. Read the original article here.


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    COMTEX_429849768/2777/2023-04-21T07:07:13

  • DJ Opulent has released a new hit single titled “Down,” which is set to be a chart-topping success

    Down

    “DJ Opulent’s latest release brings a fresh sound to the dance and house music scene”

    Los Angeles, California Apr 21, 2023 (Issuewire.com) – The new hit song “Down” is the latest offering from the popular DJ and music producer, who has made a name for himself in the music industry with his creative house and pop music blends.

    The new song “Down” is a catchy and upbeat tech house track that showcases DJ Opulent’s unique style and talent. The song features a driving beat and infectious melody that is sure to get listeners moving and grooving. With its infectious chorus and memorable lyrics, “Down” is set to be a hit with music fans around the world.

    In addition to his success in the music industry, DJ Opulent has also been recognized for his contributions to the technology world. He has received recognition for his work as a DJ, music publisher and producer while maintaining a high performance role in the tech industry.

    “Down” is the latest in a series of hit songs from DJ Opulent, who has quickly become one of the most sought-after DJs and music producers in the industry. His unique style and talent have made him a favorite among music fans, and his ability to create unforgettable tracks has made him a force to be reckoned with in the industry.

    Listeners can expect to hear more great music from DJ Opulent in the coming months, as he continues to push the boundaries of what is possible in the world of music. With his passion and dedication to his craft, he is sure to be a major player in the music industry for years to come.

    For more information about DJ Opulent and his music, visit his website at www.djopulent.com. Fans can also follow him on social media to stay up to date on his latest releases and upcoming shows.

    Media Contact

    Opulent House Music Group

    djopulent@gmail.com

    https://www.djopulent.com

    Source :Opulent House Music Group

    This article was originally published by IssueWire. Read the original article here.


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    COMTEX_429843555/2777/2023-04-21T05:49:29

  • NRAI demands GST Input Tax Credit and industry status from the govt at the ‘Cloud Kitchen and Food Delivery Summit’ Pune

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    Building loyalty, focusing on profitability and gaining competitive advantage through technology, packaging and sustainability were the main themes outlined by NRAI Pune Chapter for the 2nd edition of the summit

    Delhi, India Apr 21, 2023 (Issuewire.com) – Pune…April 20, 2023…The National Restaurant Association of India (NRAI), the leading association for the restaurant industry since 1982, inaugurated a one-day ‘Cloud Kitchen and Food Delivery Summit’ at Pune, recently. An initiative of the NRAI Pune chapter, the 2nd edition of the power packed summit was presented by DotPe and had over 40 industry leaders sharing their insights and experiences on five-panel discussions ranging from Building Loyalty, Profitability, Fine Dine-In, Future, and Aggregators. The Summit brought together industry leaders, restaurant players, and food aggregators operating in the Cloud Kitchen and Food Delivery Space. It witnessed tremendous response with around 1000 delegates across India attending the summit. Participants included industry players, distribution and ordering channels, and kitchen infrastructure providers actively investing in this field.

    While delivering the inaugural address, Kabir Suri, President, the National Restaurant Association of India (NRAI) and Co-Founder & Director, of Azure Hospitality said, “With over 7000 members and spearheading to tier 2 & 3 cities, NRAI endeavours to build an eco-system, align the members by keeping the fraternity together, provide knowledge and support. The association has been around for 40 years. The ‘Cloud Kitchen and Food Delivery Summit’ was envisioned during the pandemic when the industry went through disruption and the first edition was successfully held in Mumbai last year. We would like to continuously urge the government to accept our demand of reinstating GST input tax credit, ease of doing business with simplified processes and lesser clearances as well as award us industry status recognition.”

    Kabir Suri further added that “The cloud kitchen business is still growing in spite of the fact that people now have started eating and dining out post-pandemic. 23 to 25% commission is still being paid by the cloud kitchen businesses to aggregators and efforts are being taken to bring down these commissions. The target is to bring down the commission between 15 to 17 %. The current AOV (average order value) needs to go up, that’s the only solution. A minimal-price unit product being sold will not generate profit. Hence the higher the AOV, the more money the aggregators will have. The issue is on the price parity where one cannot have the same price of products for every aggregator platform.”

    Vikram Bakshi, Past President & Trustee, NRAI and Chairman of Ascot Hotels & Resorts said, “This is a very exciting time for the food business and the growth of the food business has immense opportunities for all. An online food delivery service is not a trend, it is a lifestyle. It is like having a personal chef but in the most cost-effective way possible. The online food delivery business all over the world is expected to grow by $452 billion, by 2030. India alone is expected to grow at a CAGR of 20 to 30 percent by 2030. The online food delivery business in India has come a long way. From Mumbai Dabbawallas earlier to Swiggy and Zomato today, with the help of technology are able to create a seamless market for online food delivery. Cloud kitchens or Ghost Kitchens are a great concept and have opened a gateway for the start-up ecosystem too. The critical areas of focus are quality, consistency, and customer satisfaction. It is about creating a seamless ordering experience and meeting expectations.”

    Praful Chandawarkar, Head, NRAI Pune Chapter and Founder & Managing Director, Malaka spice, “The 2nd edition has focused on bringing out better solutions with the required support for the industry as a whole. The Summit is an initiative to gain insights into industry trends and market opportunities as well as explore ways to support business growth at all levels. The topics dived deeper into the evolving business models of startups, the role of technology & innovation in improving effectiveness, the increasing demand for food aggregators, and the boost in cloud kitchen business. NRAI is piloting an initiative to build a community of restaurants through a loyalty network thought process of 500 restaurants to see the growth and response so that it can be expanded to other cities.”

    Some of the eminent speakers were Aadarsh Choudhary, Director, Vision Foodworks Pvt. Ltd; Chaitanya Chitta, Co-Founder, Slay Coffee; Dhruv Dewan, Co-Founder, Thrive; Geetika Gupta, Co-Founder, MOPP; Raghav Joshi, Co-Founder and head, Rebel Foods; and Tarak Bhattacharya, Executive Director, MOD, Bansi Kotecha, Co-Founder, Kytchens; Gaurav Gite, Founder, Marrakesh; Piyush Kankaria, Co-founder, The Yellow Straw; Ravish Arora, Founding Director, Innvenue; Raymond Andrews, Founder, Biryani Blues; Sameer Khetarpal, CEO, Jubilant Foodworks Ltd; and Saransh Goila, Celebrity Chef and Co-Founder, Goila Butter Chicken; Akshay Quenim, Founder & Chief Immerser, Tataki, Goa; Aniruddha Patil, Founder, Pune Eat Outs; Ilvika Chandawarkar, Business Development Manager, Malaka Spice; Rachel Goenka, Chief Executive Officer, Chocolate Spoon; Siddhi Gokhale, Co-Founder, Ginkgo Pune; Swapnil Bajpai, VP- Sales, Swiggy; Anand Sharma, Director, Channel/Customer/ GTM at Pepsico; Ankur Jain, Founder & CEO, Udyog Yantra Technologies; Anurag Gupta, Co-Founder, Dotpe; Atish Aloor, Co-Founder, Cloudchef; Dheeraj Gupta, Managing Director, Jumbo King; Karan Tanna, CEO, Ghost Kitchens and Anshul Gupta, Co-Founder, Eatclub/Box8; Anurag Katriar, Founder, Indigo Hospitality Pvt. Ltd; Dr. Abhinav Saxena, Founder & CEO, Cloude Kitchen Network; Mayur Sharma, Chief Energy Officer, Zomato; Rohit Kapoor, CEO- Food Marketplace, Swiggy; Vishal Jindal, Founder & Co-CEO, Biryani by Kilo.

    About NRAI:

    The National Restaurant Association of India is the voice of the Indian Restaurant Industry. Founded in 1982, it represents the interests of 500000+Restaurants, an industry valued at INR 4.23 lakh crores. Being the leading association in the Indian Restaurant Industry, NRAI aspires to promote and strengthen the Indian Food Service Sector. NRAI aspires to lead the Indian Restaurant Industry to greater profitable growth. It represents the interests of members through advocacy, training, research, and industry events.

    For further information: www.NRAI.org

    Media Contact: Sonia Kulkarni |Managing Partner | 98201 84099

    Sonia.kulkarni@hunkgolden.in

    www.hunkgolden.in

    Media Contact

    HUNK GOLDEN / Rajesh Jathar

    rajesh.jathar@hunkgolden.in

    9821098909

    B420 B Wing Shram jeevan, Dr Mukandrao Ambedkar Marg, Wadala East Mumbai 400037

    http://www.hunkgolden.co

    Source :Hunk Golden And Media

    This article was originally published by IssueWire. Read the original article here.


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  • Joseph P. Calderone, Jr., MD, an Ophthalmologist with Better Vision New Jersey

    Joseph P Calderone Jr MD

    Get to know Ophthalmologist Dr. Joseph P. Calderone, Jr., who serves patients in Cranford, New Jersey.

    New York City, New York Apr 18, 2023 (Issuewire.com) – Dr. Calderone, Jr. is an experienced ophthalmologist, a board-certified cataract surgeon specializing in premium intraocular lenses and laser cataract surgery (certified in both Catalys & LenSx femtosecond cataract laser systems), a LASIK surgeon specializing in no-blade surgery, and a foremost expert in the treatment of the dry eye.

    As the Medical & Surgical Director of Better Vision New Jersey (formerly Cranford Ophthalmology), he has been dedicated to providing the best possible preventative care to help patients maintain long-term eye health since 1987.

    In a building named after Dr. Calderone’s father, Better Vision New Jersey is a dynamic, state-of-the-art ophthalmic practice that provides patients with the highest quality of eye care possible. It is fully equipped with the latest ophthalmological equipment and was the first office in New Jersey to offer the revolutionary Lipiflow Thermal Pulsation System.

    The physicians at Better Vision New Jersey are pioneering leaders in ophthalmology and are proud to provide the best possible eye care for patients of all ages. They are always excited to expand their family, and strive to build strong, lasting relationships with each and every one of their patients. Their mission is to provide world-class eye care in a patient-friendly, comfortable environment.

    With a broad educational background, Dr. Calderone, Jr. graduated with his Bachelor of Arts degree in Chemistry from the College of the Holy Cross. He then went on to earn his medical degree from Rutgers New Jersey Medical School in 1982, after which he performed his internship at Albany Medical Center and his residency in ophthalmology at New York Medical College in 1983 and 1987, respectively.

    With over 30 years of excellence in eye care, the doctor is board-certified in ophthalmology by the American Board of Ophthalmology (ABO). The ABO is an independent, non-profit organization responsible for certifying ophthalmologists in the United States of America.

    Among his other roles, Dr. Calderone, Jr. is a Clinical Instructor at Rutgers New Jersey Medical School, a Clinical Assistant Professor at Seton Hall University School of Graduate Medical Education, the Medical Director of Somerset Eye Institute (on the Board of Directors since 1995), an attending physician at Overlook Hospital and Robert Wood Johnson University Hospital Rahway (former chairman of ophthalmology), and on adjunct staff at Trinitas Hospital.

    In affiliation with many professional societies, he is a Fellow of the American College of Surgeons, a Fellow of the American Academy of Ophthalmology, as well as a member of both the New Jersey Academy of Ophthalmology and the American Society of Cataract and Refractive Surgery.

    Ophthalmology is a branch of medicine and surgery, which deals with the diagnosis and treatment of eye disorders. Ophthalmologists are experts in the diseases, functions, and anatomy of the eye. Ophthalmologists are also surgeons. They repair traumatic injuries to the eye and may perform cataract, glaucoma, and corneal surgery.

    Learn More about Dr. Joseph P. Calderone, Jr.:

    Through his findatopdoc profile, https://www.findatopdoc.com/doctor/681760-Joseph-Calderone-Ophthalmologist, or through Better Vision New Jersey, https://bettervisionnj.com/about-us/our-physician/dr-joseph-p-calderone/

    About FindaTopDoc.com

    FindaTopDoc is a digital health information company that helps connect patients with local physicians and specialists who accept your insurance. Our goal is to help guide you on your journey toward optimal health by providing you with the know-how to make informed decisions for you and your family.

    Media Contact

    Your Health Contact

    *****@yourhealthcontact.com

    Source :Joseph P. Calderone, Jr., MD

    This article was originally published by IssueWire. Read the original article here.


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  • Passionpreneur Publishing announces the global release of The Secret Minds of Children

    The Secret Minds of Children

    The inspiring book by Kay Joosub is now available via major players in the global book distribution field

    Dubai, United Arab Emirates Apr 20, 2023 (Issuewire.com) – Passionpreneur Publishing has announced the release of The Secret Minds of Children by Kay Joosub via the publishing industry’s largest global book distribution networks. The book is anticipated to have an inspiring and profound effect on its target audience.

    In this must-read book, Kay Joosub shares 5 stories that will help kids maneuver through life’s challenges helping them discover positive outcomes in The Secret Minds of Children.

    The book is now available to inspire readers across the globe through the IngramSpark distribution network and other affiliates, covering print-on-demand across the UK, Europe, USA, Australia, New Zealand, and the Middle East. The e-book is available in 25+ online bookstores like Amazon, Kindle, Barnes & Noble, and Apple Books in the Middle East.

    About The Author:

    Kay Joosub has a background in Natural Healing, Hypnotherapy, and Quantum physics. She has worked on over 2,000 cases, which have included children. This inspired her to help children understand life and why we go through the things we do.

    She has written many articles in various magazines and was also the writer for the inflight magazine for Saudi Airlines on wellness. Kay Joosub is also the author of “Live Deliciously” – an easy-to-read book based on transformation and living consciously.

    About Passionpreneur Publishing:

    An indie publisher, Passionpreneur Publishing successfully helps entrepreneurs and professional experts become International Authors in as little as 90 days.

    Passionpreneur Publishing specialises in transformational books including business, self-help, personal growth, and spiritual titles in order to help authors share their messages and gain credibility in their chosen fields.

    Passionpreneur Publishing boasts an all-star board of advisors from across the globe covering a wide spectrum of expertise around the books, publishing, and media industry to ensure the application of global best-practice in every service offered and providing a worldwide network of some of the world’s top thought leaders.

    Passionpreneur Publishing

    Media Contact

    Passionpreneur Organization

    MarCom@Moustafa.com

    https://passionpreneurpublishing.com/

    Source :Passionpreneur Organization

    This article was originally published by IssueWire. Read the original article here.


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    COMTEX_429808414/2777/2023-04-20T20:47:36

  • Passionpreneur Publishing announces the global release of Kind of Person: Finding meaning in customer service

    Kind of Person

    This inspiring book by Nicole Block is now available via major players in the global book distribution field

    Dubai, United Arab Emirates Apr 20, 2023 (Issuewire.com) – Passionpreneur Publishing has announced the release of Kind of Person by Nicole Block via the publishing industry’s largest global book distribution networks. The book is anticipated to have an inspiring and profound effect on its target audience.

    In this must-read book, Nicole Block shares invaluable insights, tools, and techniques for finding meaning in customer service.

    The book is now available to inspire readers across the globe through the IngramSpark distribution network and other affiliates which will cover print-on-demand across the UK, Europe, USA, Australia, New Zealand, and the Middle East. The e-book is available in 25+ online bookstores like Amazon, Kindle, Barnes & Noble, and Apple Books in the Middle East.

    About The Author:

    Nicole Block has more than three decades of experience in customer experience, spanning three continents, including 20+ years in the airline industry. She received a full scholarship to complete her MBA through the prestigious Edinburgh Business School, and currently oversees more than 2000 direct reports in customer service. Her innovations have been transformative in the organizations in which she has served, and produced impactful and measurable improvements in customer loyalty, employee engagement, and discretionary effort.

    About Passionpreneur Publishing:

    An indie publisher, Passionpreneur Publishing successfully helps entrepreneurs and professional experts become International Authors in as little as 90 days.

    Passionpreneur Publishing specialises in transformational books including business, self-help, personal growth, and spiritual titles in order to help authors share their messages and gain credibility in their chosen fields.

    Passionpreneur Publishing boasts an all-star board of advisors from across the globe covering a wide spectrum of expertise around the books, publishing, and media industry to ensure the application of global best-practice in every service offered and providing a worldwide network of some of the world’s top thought leaders.

    Passionpreneur Publishing

    Media Contact

    Passionpreneur Organization

    MarCom@Moustafa.com

    https://passionpreneurpublishing.com/

    Source :Passionpreneur Organization

    This article was originally published by IssueWire. Read the original article here.


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    COMTEX_429808346/2777/2023-04-20T20:46:30

  • Passionpreneur Publishing announces the global release of Marketing and Communications on the Job

    4 Grab Your Copy Square 01

    The inspiring book by Marwa Kaabour is now available via major players in the global book distribution field

    Dubai, United Arab Emirates Apr 20, 2023 (Issuewire.com) – Passionpreneur Publishing has announced the release of Marketing and Communications on the Job by Marwa Kaabour via the publishing industry’s largest global book distribution networks. The book is anticipated to have an inspiring and profound effect on its target audience.

    In this must-read book, Marwa Kaabour shares tried-and-tested frameworks, effective checklists, and tangible skills that you can use to decode the disciplines of marketing and communications on Marketing and Communications on the Job.

    The book is now available to inspire readers across the globe through the IngramSpark distribution network and other affiliates which will cover print-on-demand across the UK, Europe, USA, Australia, New Zealand, and the Middle East. The e-book is available in 25+ online bookstores like Amazon, Kindle, Barnes & Noble, and Apple Books in the Middle East.
    About The Author:

    Marwa Kaabour has over 25 years of experience leading marketing and communications for global brands. She has established marcomms departments for conglomerates and government entities from scratch several times in multiple fields.

    She was named Marketing Changemaker of 2021 by Campaign ME, and one of LinkedIn’s Most Engaged Marketers. She was selected as the UAE’s Highly Commended Female Marketing Leader by the Women in Marketing Institution in London. She also received Best CMO and Best Leader awards from elite companies in the UAE.
    About Passionpreneur Publishing:

    An indie publisher, Passionpreneur Publishing successfully helps entrepreneurs and professional experts become International Authors in as little as 90 days.

    Passionpreneur Publishing specialises in transformational books including business, self-help, personal growth, and spiritual titles in order to help authors share their messages and gain credibility in their chosen fields.

    Passionpreneur Publishing boasts an all-star board of advisors from across the globe covering a wide spectrum of expertise around the books, publishing, and media industry to ensure the application of global best-practice in every service offered and providing a worldwide network of some of the world’s top thought leaders.

    Passionpreneur Publishing

    Media Contact

    Passionpreneur Organization

    MarCom@Moustafa.com

    https://passionpreneurpublishing.com/

    Source :Passionpreneur Organization

    This article was originally published by IssueWire. Read the original article here.


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    COMTEX_429807424/2777/2023-04-20T20:18:11

  • Passionpreneur Publishing proudly announces that Imo Enang has started the journey to publish his second book with us.

    Book Sneak Preview Imowo Enang Book

    His upcoming inspiring book is titled The Underdog Code – Position yourself to win today and tomorrow and will be available via major players in the global book distribution field.

    Dubai, United Arab Emirates Apr 20, 2023 (Issuewire.com) – About The Book

    Did you know….

    …That the same ‘disadvantages’ appearing as barriers to your progress could actually be the ‘unfair advantages’ that can position you for continued success?

    This book by Imo Enang is loaded with all the necessary blueprints to get you thinking, acting, and winning like the Underdog! Nine times out of ten, the Underdog comes out with the win…

    …because the wolf on the hill is never as hungry as the wolf climbing the hill!

    Once released, the book will be available in print format in the USA, UK, Europe, Australia, New Zealand, and the Middle East; and the e-book will have a distribution from more than 70 online partners serving readers across the globe.
    About The Author:

    Imo is a broad skilled C-Suite Executive with 15 years of working experience across multiple industries like FMCG, Management Consulting, Banking, and Academia.

    Holding multiple Nationalities, Imo has had the privilege to live, work and study in Africa, Asia, the UK, and the EU giving him a diverse view and a unique appreciation of multicultural profiles.

    Imo is very passionate about motivating youths towards achieving their goals.

    Imo’s previous title with Passionpreneur Publishing was the Amazon Best Seller “Don’t Set Goals, Achieve Them”
    About Passionpreneur Publishing:

    An indie publisher, Passionpreneur Publishing successfully helps entrepreneurs and professional experts become International Authors in as few as 90 days.

    Passionpreneur Publishing specialises in transformational books including business, self-help, personal growth, and spiritual titles in order to help authors share their messages and gain credibility in their chosen fields.

    Passionpreneur Publishing boasts an all-star board of advisors from across the globe covering a wide spectrum of expertise around the books, publishing, and media industry to ensure the application of global best-practice in every service offered and providing a worldwide network of some of the world’s top thought leaders.

    The Passionpreneur Publishing team is looking forward to supporting entrepreneurs, experts, and leaders in achieving their dream of becoming international authors in the coming few months.

    If you would like to BECOME A PUBLISHED AUTHOR in the coming 3-6 months, click here https://bit.ly/36YIlzv to download this FREE publishing guide

    YOU HAVE A MESSAGE TO SHARE; THE WORLD IS WAITING FOR YOUR BOOK

    Passionpreneur Publishing

    Media Contact

    Passionpreneur Organization

    MarCom@Moustafa.com

    https://passionpreneurpublishing.com/

    Source :Passionpreneur Organization

    This article was originally published by IssueWire. Read the original article here.


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    COMTEX_429805870/2777/2023-04-20T19:38:59

  • Click Fraud Detection Service Polygraph Explains How To Prevent Your Competitors From Clicking On Your Ads

    Click fraud detection serBerlin, Germany Apr 20, 2023 (Issuewire.com) – vice Polygraph is warning advertisers about fake clicks from nefarious competitors.

    The scam, known as competitor click fraud, occurs when competitors search for your business online and repeatedly click on your ads. This wastes your marketing budget, and reduces your website’s online visibility.

    “Most click fraud happens on display websites run by criminals,” said Trey Vanes, Polygraph’s head of marketing. “However, it can also happen when competitors try to waste your marketing budget by repeatedly clicking on your ads.

    “A common misconception amongst advertisers is the ad networks won’t charge you for these fake clicks, but our research shows the clicks are considered valid as long as they’re spaced apart by a few minutes.”

    According to Vanes, the first thing advertisers need to do is to detect fake clicks.

    “Of course, it’s easy to detect fake clicks from your competitors when you use a click fraud detection service like Polygraph, however, there are two things you can do yourself if you want to see if your competitors are clicking on your ads.

    “The first thing to do is to list the IP addresses which have clicked on your ads, and see if there are any patterns, such as repeating IPs, or many IPs belonging to the same VPN company.

    “The second thing you can do is check to see if the same device fingerprints are repeatedly clicking on your ads. This is a powerful technique, as it looks beyond the IPs clicking on your ads, and detects the actual devices doing the fake clicks. It’s likely your competitor is using the same few devices to click on your ads, so identifying their fingerprints makes it easy to see their click fraud.”

    Vanes says there are four basic techniques for preventing competitor click fraud.

    “Once you have the proof your ads are being targeted by a competitor, the next thing to do is to make it difficult, or even impossible, for your competitor to click on your ads.

    “If the same IPs or IP ranges are generating the fake clicks, you can add them to your ad network’s IP exclusions list, which will prevent anyone using those IPs from being able to see your ads. Don’t overly rely on this technique, as most click fraud uses unique IP addresses.

    “There may be a pattern when it comes to what time your competitor is clicking on your ads. You can adjust your campaign’s ad schedule to exclude those hours, so your competitor won’t see your ads when he’s online.

    “The next thing you can do is see if the IPs clicking on your ads share a common city or zip code. If so, you can use your ad network’s location settings to ban the IPs in that location from being allowed to see your ads.

    “Finally, if your competitor is targeting the same ad keywords every time he searches for your business, you can remove those keywords from your campaigns, ideally by adding them as negative keywords, so your ads will no longer appear in his search results.”

    For more information about detecting and preventing click fraud, please visit https://polygraph.net

    About Polygraph

    Established in Berlin, Germany in 2021, Polygraph monitors the activities of click fraud gangs, including how they operate, who they target, the techniques they use, and how to detect their fraud. We go far beyond bot detection to ensure your ad budget is not stolen by cyber-criminals.

    Media Contact

    Polygraph

    *****@polygraph.net

    +49 30 2204 4851

    114A Friedrichstrasse Berlin, BE 10117 Germany

    https://polygraph.net

    Source :Polygraph

    This article was originally published by IssueWire. Read the original article here.


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